Say you made two major purchases this year. You were very pleased with both companies. Both of the sales people from Company A wrote thank you notes after your purchase. You never heard back from Company B.
Then a few weeks later, a neighbor approached us asking for a referral. They were interested in the product purchased from Company B. You were happy to supply the neighbor with the information but had forgotten the company's name and did not have the contact information readily available.
After a couple of days, you found the Company B info...Here's the problem, the neighbor could not wait and had found another company to service their needs. What is the lesson in all of this? Send a thank you note!
If you are like me you never throw away thank you cards. Had your neighbor asked for Company A's product, you could have produced the information in a matter of minutes. A little thank you note would have doubled Company B's sale.
When your customers purchase a product or service from you, take the time to show your appreciation by sending a card in the mail. Give your client a tangible object to hold on to! If you don't think you have time, try using www.Sendoutcards.com/apvirtual ... you can try this service cost free and send two cards "on me." See how you like it. You simply choose a card, type your message and click send. We do the rest.
Afterwards should you decide you want to use the product contact me. The cost can be as little as $.62 plus postage. No trips to the store, no hassle. I can even help you upload your contacts from your computer.
Had Company B sent me a thank you note, they may have sold a second project for $2000. Let's see, spend $1.00 and make $2000. Looks like a good return on their investment.
Rose-Anne Raies, President, A+ Virtual Assistant, Inc. http://www.apvirtual.com/
http://www.sendoutcards.com/apvirtual
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